Travel has been replaced by transportation. Consumers no longer see the benefits of enjoying their travels instead of simply getting from point A to point B.
The desire to explore has turned travel into a necessity instead of a luxury.
Travel Over Transport
An on-train experience app that provides real time travel updates, train itinerary, entertaining mini games, forums to interact with other train passengers, and an ordering page to purchase food from the dining car.
Contributions: Concept Development / Art Direction / Social Media / App Design